Like it or not, internet advertising is here to stay. Some people accept it, some people don't. But who accepts it sometimes raises his fist and cries out to the sky when he sees that those ads are made in Flash, consuming resources and reducing the performance of the website and browser. Google is determined to solve this and has launched Web Designer, an application to create HTML5 advertising .
The central focus, in addition to using the most recent web technologies, is that ads designed using Web Designer are ready to be displayed on any screen, be it a computer, a smartphone or a tablet. HTML5 is compatible with everything, so just adapt the ad to resize as necessary .
And it shows that there is a desire to stop creating ads in Flash, because Google Web Designer is completely free and now begins in beta. Do not give any excuse to those responsible for advertising, come on. Surely it will benefit everyone and especially to platforms such as Android, where figures have shown that users prefer free applications with advertising rather than paid versions.
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